whats the average time you keep memberships?

[todayslinks]

im mainly just getting tgp traffic. In the past my partnership members didnt stay much . maybe two months. Is this with all sponsors? the site i was promoting i went in it and there wasnt much to it . so figures.

[Mikey]

it really varies. i've had some stay as long as 16 months. but that was once. most tend to stay 2-4 months for me. i've got one that averages 6 months but i don't get many signups.

[kodek]

Same here. 2-3 month in average.
I also notice that tgp surfers do not stay for a long time. Many stay for month and then do cancel.
But that's for mainstream.
Should be better on unique niche sites.

[QuaShe]

What I want to know is what make them stay. Is it the design of the member area, the content, the frequence of updating, the niche, etc??

Q.

[kodek]

Hmm.. I guess the mix of all these things.
Content is the first one, of course, that's what they pay for :p
Updates is a next important thing to keep the customers.
Niche, of course. Teen lover woudn't stay on shemale site for year
:D

As for design of members area.
Every design will be fine if it's clear and user friendly.
Anyway inner design is not a major thing.

[QuaShe]

Originally posted by kodek
Hmm.. I guess the mix of all these things.
Content is the first one, of course, that's what they pay for :p
Updates is a next important thing to keep the customers.
Niche, of course. Teen lover woudn't stay on shemale site for year
:D

As for design of members area.
Every design will be fine if it's clear and user friendly.
Anyway inner design is not a major thing.

Would it help if you offer more niches in the member area then the one they actually signup for? So they sign up for a mature paysite and you also offer them amateur content inside.

Q.

[richard]

Originally posted by QuaShe


Would it help if you offer more niches in the member area then the one they actually signup for? So they sign up for a mature paysite and you also offer them amateur content inside.

Q.

I guess that would depend on how far you are diversing.

Teen -> Old Hag probably isn't going to work that well.

Certainly offering more sites works - SicCash used to (dunno if they still do) offer the surfer access to all their paysites if they cancel... which i thought was a really clever idea.


What about offering a surfer access for 1 month @ 29.95, then giving them the 2nd month free...

Perhaps get them hooked for two months in a row, then see if they recurr better than normal.

There are probably loads of these little ideas and tricks being tried out to eek out that subscription period.

[Saruman]

2-3 months is average

[QuaShe]

Originally posted by richard


I guess that would depend on how far you are diversing.

Teen -> Old Hag probably isn't going to work that well.

Certainly offering more sites works - SicCash used to (dunno if they still do) offer the surfer access to all their paysites if they cancel... which i thought was a really clever idea.


What about offering a surfer access for 1 month @ 29.95, then giving them the 2nd month free...

Perhaps get them hooked for two months in a row, then see if they recurr better than normal.

There are probably loads of these little ideas and tricks being tried out to eek out that subscription period.

What about offering a second month for only 2.99 or something would that be a good thing to try?

I've never been into paysites before so thats why I am asking all this :D

Q.

[richard]

neither have I, but it is something i've been, and am, looking at.

whats the difference between 2.95 and 0.00 ? Free sounds better.

Its the same as offering $15/month, but you get the lump up front.

Its hard to do this with a partnership % based affiliate program, unless you have something that is really kicking ass.

Might be an idea to get a group of sites together an do a deal on that cancellation offer... might take a bit of negotiating to get something that worked well for all parties, but i rekon it'd be killer.

Something like having a mirror of their site on your servers, so you get hit for the bandwidth.

Content licenses would probably allow this.

Then the partner site would have a frameset or htaccess and call the content off your box and b/w.

:)

[QuaShe]

// Might be an idea to get a group of sites together an do a deal on that cancellation offer... might take a bit of negotiating to get something that worked well for all parties, but i rekon it'd be killer. //

This is a great idea I guess, offering a great deal on an other site(s) when they are to cancel their membership.

Somthing to think about I guess.

Q.

[QuaShe]

@ richard

you think it's better to offer 1 month for lets say 24.99 and the 2nd for free, than offering the first month for 19.99 and the 2nd for 4.99?

These are just examples of course :bounce:

[richard]

I've got no experience from a paysite point of view, so i'm certainly not speaking gospel.

I would have thought that saying the second month was free would have been a better sell, than lower prices spread more evenly.

It might not work at all, perhaps its something that could be applied strategically...

as in, offer it to a surfer who cancels within the first month, but not to a surfer who cancels in the third month... they are probably cancelling for different reasons, so you might want different plans to stop them...

If they are coming up to cancel their account within 1 month, and you say "hey! dont cancel, we'll give you the next month free!", what do you think the surfer is going to do?

They are not happy with the site, so might not want to pay even $5 for the month...

In 1 month's time, who knows what they will feel like, you've got a chance to sell them the site for month 3 for a whole month ;)

[GFED]

I've had memberships until IBill or CCBill tells me that the CC information is no longer valid and cancel the user's subscription... (so such thing as lifetime recurring I guess...)

[Za Ha]

3 days...

Download everything and then try something else...